Google Local Search Results Shifting After Google Maps Bomb Fix!!!!!

Google seems to have made an update to their local search ranking factors, Where many local SEO expert and reporters are noticing major shifts in the local results.

Days after Google apologized  for the Google Maps Google bomb racist results, it seems the local search results have drastically shifted. It is unclear if it is related to the Google Maps Google bomb algorithm update or something else.

We have tons of local SEOs reporting major shifts in the local results including Mike Blumenthal who said the, showing examples of how Google is having issues with showing your current location when searching. But it goes beyond that, it seems that even when the location is set properly, the local results displayed in the web search results are off.

Linda Bouquet in the Local Search Forums said there are now more national organic and less localized organic results showing up in the Google search results. She is noticing so many different changes recently that it is to the point of scary.

Jennifer Slegg asked if this is related to the google quality update  or something else? She analyzed the mozcast  features chart showing even that report shows major changes.

But Mozcast shows changes from the 15th and it seems, based on what i am seeing , the changed didn’t start until the 23rd or 24th of May, which was well after the 15th and shortly after Google’s apology.

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Google “Pigeon” updates local search algorithm with stronger.

Google has released a new algorithm to provide a more useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals. The changes will be visible within the Google Maps search results and Google Web search results.

The core changes are behind the scenes, but it does impact local search results rankings and some local businesses may notice an increase or decrease in web site referrals, leads and business from the change.

Google told us that the new local search algorithm ties deeper into their web search capabilities, including the hundreds of ranking signals they use in web search along with search features such as Knowledge Graph, spelling correction, synonyms and more.

In addition, Google said that this new algorithm improves their distance and location ranking parameters.

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The new algorithm is currently rolling out for US English results and aims to provide a more useful and relevant experience for searchers seeking local results. Google didn’t share any details about if and when the update would roll out more widely in other countries and languages.

Google has not commented on the percent of queries impacted by this algorithm update, nor if certain web spam algorithms were deployed in this update.

If you have noticed any ranking changes and referral changes for your local business, please let us know in the comments.

Google Update Happening? Maybe Panda About To Kick Off?

Yesterday we reported about weekend chatter that was so low that I called it the google cricket update . But starting yesterday afternoon, that chatter in the SEO community spiked significantly.

Meaning, I am seeing signs of a possible Google update based on the vast number of webmasters and SEOs saying the rankings have changed. But I honestly don’t think it is Panda. My Panda expert sources (I have a few) are telling me they see no movement, plus the forum chatter doesn’t really show Panda yet.

The folks at web master in two different threads and the folks at Black Hat Forums in two different threads are discussing a possible update. Some are saying Panda, but others are saying not so. Some are seeing ranking changes, some are seeing huge shifts in crawl rates.

Google Drops The Thumbtack Link Penalty Less Than A Week After It Was Issued

Google Capital backed Thumbtack's link penalty only lasted a week and now they are ranking just as well in Google. SEO's are calling this unfair.

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 Google Manual Action:

Google's manual action for only lasted about a week and now they are back, ranking as well as ever. last week, with Search Engine land they had a manual action issued by Google over unnatural links pointing to their site.

But less than a week later, the google capital funded company, has seen themselves back on google's good graces and ranking just as well prior to the penalty. As we covered before, what seems to have led the company into a manual action was their outreach encouraging businesses owners to add rich anchor text links to their category pages, in exchange, Thumbtack would give them progress points towards completing their online profile.

After a couple days, thumbtack asking them to either remove the link or add a no follow attribute to the link. Than a couple of days after that, Google seems to have reversed the penalty. 

We emailed the co-founder of Thumbtack for confirmation, but he has yet to reply to our emails. However, did receive an email from the company saying all is back to normal and the penalty has been reversed. The email said they: resolved the issue related to google traffic, and said their, request volume is back to normal, which means their traffic seems to be back to normal.

 

 

SEO Strategy During A Website Redesign Or Migration

Launching a new version of your website? If so, check out columnist Thomas Stern’s basic guide to preserving your SEO equity in the process.

Whether you’ve decided to purchase a new domain or update your existing website, it’s essential to plan ahead to avoid potentially devastating SEO issues. Website relaunches, especially those that involve a change of domain, can dissolve a brand’s digital footprint and negatively impact sales driven from search.

You can protect the search equity you’ve worked hard to build and discover new opportunities for optimization by strategically planning your transition. This resource will cover how to perform the SEO checks needed to help your website maintain — and even improve — its digital dominance.

Below are some of the most important optimization elements to watch, but we recommend a complete SEO analysis to cover the many components of a website redesign

The Real Reason Delighting Users Is Fundamentally The Only SEO Strategy

SEO has weathered a host of major (and minor) updates and algorithm changes over the years. Best practices have come and gone. It was the best of times, it was the worst of times….

By now, Google has (and I can’t say I’m upset about this) forced most of the shady, black hat SEO practices into dark corners of the web. Why? Because users hate spam, and Google loves users, of course.

More realistically, Google loves ad space revenue.

Google always says its algorithm updates and entire business model are meant to help users first, but there have been some serious doubts that that’s the case.image 1

Google: We Are Trying To Update The Data For Panda & Penguin Faster

It has been several months since we had either a Google Penguin or Panda refresh, Google says they are working on updating it faster – but they said that before.

 

Days after Google apologized for the Google Maps Googlebomb racist results, it seems the local search results have drastically shifted. It is unclear if it is related to the Google Maps Googlebomb algorithm update or something else.

We have tons of local SEOs reporting major shifts in the local results including Mike Blumenthal who said the location results are screwy, showing examples of how Google is having issues with showing your current location when searching. But it goes beyond that, it seems that even when the location is set properly, the local results displayed in the web search results are off.

Linda Buquet in the Local Search Forums said there are now more national organic and less localized organic results showing up in the Google search results. She is noticing so many different changes recently that it is to the point of scary.

Jennifer Slegg asks if this is related to the Google Quality Update or something else? She analyzed the Mozcast features chart showing even that report shows major changes.

But Mozcast shows changes from the 15th and it seems, based on what I am seeing, the changed didn’t start until the 23rd or 24th of May, which was well after the 15th and shortly after Google’s apology.

Google said then:

We’ve started to update our ranking system to address the majority of these searches—this will gradually roll out globally and we’ll continue to refine our systems over time.
I suspect whatever we are seeing in Google’s local results now, is directly related to this Google Maps bomb.

We have asked Google for a comment on these changes and will report back when we hear something on the record.